Sydney North Shore's Premier Yum Cha Restaurant
Situated at the top of Westfield Shopping Centre in Chatswood, King Dynasty welcomes hundreds of hungry diners into its massive space. The main dining hall is where you will enjoy an energetic buzz as trolleys push steaming dim sims around. Go up the stairs and you’ll find bespoke rooms built for private karaoke, dining, and general entertainment.
Growing King Dynasty's social media from scratch
From 0 followers
We created the Instagram account and grew its current community of followers. These consist of Sydney foodies, residents of surrounding suburbs and local businesses.
Community Connection
Using a strategy focussed on direct messaging, we built relationships with local residents and businesses. Many have visited the restaurant with wonderful reviews.
Menu Introduction
With a few of our team members from an Australian-born Chinese background, we were able to share dishes that the general public were not originally familiar with.
Customer Service
We taught King Dynasty's staff, many of whom were from an international background, key customer service phrases. This helped to make diners feel warm and welcome.
Website Creation
We designed King Dynasty's website to match the premium and elegant feeling of its brand. We ensured that it was keyword-optimised for search engines and made for simple, informative browsing.
Engaging Online Presence
Beyond Instagram, we maintained a cadence of posts on King Dynasty's Facebook and Google My Business. This, together with interesting blog posts on their website, ensured that constant traffic was flowing in.
Enjoying your next gathering
Our digital management of the King Dynasty brand resulted in an uplift in social visits. More customers became aware of the restaurant’s presence, and regulars were able to keep in touch with the latest events.